LL Cool J Launches Rock the Bells All-Inclusive Resort and Festival

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LL Cool J has partnered with Playa Luna Presents to bring Rock the Bells to the beach!
According to Essence, the rapper, actor and TV producer founded the global platform Rock the Bells – and is now launching Rock the Bells Resort, a luxury all-inclusive resort vacation and multi-day oceanfront hip-hop festival.

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Rock the Bells has teamed up with Playa Luna Presents for The Rock The Bells Resort experience, which will take place in Cancun, Mexico, at the Moon Palace Resort (one of the top resorts in the region) in April 2024.
“The Rock The Bells Resort promises a premium Hip-Hop experience, combining luxury accommodations with a memorable 3-day festival showcasing artist-inspired events,” the event promo reads. “Dubbed the “Hip-Hop paradise,” each of the festival’s three days will highlight a distinct Hip-Hop theme, allowing attendees to journey through its varied history, genres, and regional movements.”
Essence reports guests will enjoy all-inclusive premium drinks and fine dining, courtesy of gourmet buffets, poolside grills, and over 15 restaurants.
Packages go on sale in the fall and payment plan deposits start at $290. Rumor has it that some of hip hop’s “most iconic artists” will take to the stage during the three-day festival.